Insights for Artists on Spotify

Insights for Artists on Spotify

Insights for Artists on Spotify

Skills

Skills

Skills

UI/UX Design

Concept Redesign

UX Sprint

UI/UX Design

Concept Redesign

UX Sprint

UI/UX Design

Concept Redesign

UX Sprint

Timeline

Timeline

Timeline

1 week

1 week

1 week

Tools Used

Tools Used

Tools Used

Context

Context

Context

Emerging and newly established artists often struggle to access the Spotify for Artists app, where they can view insights and data about their music.

Emerging and newly established artists often struggle to access the Spotify for Artists app, where they can view insights and data about their music.

Emerging and newly established artists often struggle to access the Spotify for Artists app, where they can view insights and data about their music.

Problem

Problem

Problem

New artists face issue in creating a Spotify for Artists account right away, and moreover, they don’t need complex data early in their journey.

New artists face issue in creating a Spotify for Artists account right away, and moreover, they don’t need complex data early in their journey.

New artists face issue in creating a Spotify for Artists account right away, and moreover, they don’t need complex data early in their journey.

Solution

Solution

Solution

To design a music insights dashboard within the main Spotify app for emerging and newly established artists, without the need to switch platforms.

To design a music insights dashboard within the main Spotify app for emerging and newly established artists, without the need to switch platforms.

To design a music insights dashboard within the main Spotify app for emerging and newly established artists, without the need to switch platforms.

Understanding musical insights

Understanding musical insights

Understanding musical insights

Musical insights help artists keep a track of their musical growth by helping them connect with their audience, and make more informed creative moves. Insights can be classified in 4 main categories:

Musical insights help artists keep a track of their musical growth by helping them connect with their audience, and make more informed creative moves. Insights can be classified in 4 main categories:

Musical insights help artists keep a track of their musical growth by helping them connect with their audience, and make more informed creative moves. Insights can be classified in 4 main categories:

Pain points identified for Spotify for artists

Pain points identified for Spotify for artists

Pain points identified for Spotify for artists

Artists' take on inisghts

Artists' take on inisghts

Artists' take on inisghts

Gathering survey insights and taking interviews gave an in-depth understanding in what new and initially established artists really need.

Gathering survey insights and taking interviews gave an in-depth understanding in what new and initially established artists really need.

Gathering survey insights and taking interviews gave an in-depth understanding in what new and initially established artists really need.

Gathering survey insights and taking interviews gave an in-depth understanding in what new and initially established artists really need.

Artists and their needs

Artists and their needs

Artists and their needs

What other apps offer…

What other apps offer…

What other apps offer…

Prototype

Prototype

Prototype

Here’s a look at the final design, structured into five key categories: Audience, Streaming, Revenue, Engagement, and Dashboard. Link to Prototype.

Here’s a look at the final design, structured into five key categories: Audience, Streaming, Revenue, Engagement, and Dashboard. Link to Prototype.

Here’s a look at the final design, structured into five key categories: Audience, Streaming, Revenue, Engagement, and Dashboard. Link to Prototype.

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