


BeSocial
BeSocial
BeSocial
Skills
Skills
Skills
UI/UX Design
Application Design
Prototyping
UI/UX Design
Application Design
Prototyping
UI/UX Design
Application Design
Prototyping
Timeline
Timeline
Timeline
6 months
6 months
6 months
Tools Used
Tools Used
Tools Used




Context
Context
Context
Building an application that encourges peer to peer interaction by allowing college students to discover and share local spots in their city.
Building an application that encourges peer to peer interaction by allowing college students to discover and share local spots in their city.
Building an application that encourges peer to peer interaction by allowing college students to discover and share local spots in their city.
Problem
Problem
Problem
College students often struggle to find relevant places and like minded peers, which harms their social growth and leads to missed experiecnes.
College students often struggle to find relevant places and like minded peers, which harms their social growth and leads to missed experiecnes.
College students often struggle to find relevant places and like minded peers, which harms their social growth and leads to missed experiecnes.
Solution
Solution
Solution
An app designed exclusively for college students, where they can explore and share reviews and blogs about various local spots in their city (from hangout spots to essential services) while connecting with other students.
An app designed exclusively for college students, where they can explore and share reviews and blogs about various local spots in their city (from hangout spots to essential services) while connecting with other students.
An app designed exclusively for college students, where they can explore and share reviews and blogs about various local spots in their city (from hangout spots to essential services) while connecting with other students.
A day in a life of college students
A day in a life of college students
A day in a life of college students



What users have to say
What users have to say
What users have to say



What’s already out there?
What’s already out there?
What’s already out there?
Platform that already exists
Platform that already exists
Platform that already exists
Google maps / Google reviews
Social media platforms (Instagram, Reddit, Snapchat)
Zomato / Swiggy
Local blogs and websites
Google maps / Google reviews
Social media platforms (Instagram, Reddit, Snapchat)
Zomato / Swiggy
Local blogs and websites
Google maps / Google reviews
Social media platforms (Instagram, Reddit, Snapchat)
Zomato / Swiggy
Local blogs and websites
Common issues
Common issues
Common issues
Most online reviews are fake or paid, so it’s hard to know what’s actually honest.
Apps like Instagram and Snapchat aren't made for finding places, so looking for reviews or info there takes too much time.
Reviews come from all kinds of people, but college students usually relate more to what someone their own age says.
Most online reviews are fake or paid, so it’s hard to know what’s actually honest.
Apps like Instagram and Snapchat aren't made for finding places, so looking for reviews or info there takes too much time.
Reviews come from all kinds of people, but college students usually relate more to what someone their own age says.
Most online reviews are fake or paid, so it’s hard to know what’s actually honest.
Apps like Instagram and Snapchat aren't made for finding places, so looking for reviews or info there takes too much time.
Reviews come from all kinds of people, but college students usually relate more to what someone their own age says.



What users are saying
What users are saying
What users are saying




SHRUTI
AGE: 19
EDUCATION: 1st Year BBA Student
HOMETOWN: New Delhi
Shruti recently traveled to Pune for her studies. She loves to go out with her friends. Since she is new to the city she doesn’t know much about the places she can visit and have fun. She would like to get familiar with the all of the places in Pune.
GOALS
Going out with friends.
Exploring new places to visit in the new city.
Finding perfect mess to go everyday.
FRUSTRATIONS
Doesn’t know much about the new city.
Can’t find much information on google itself.
“I am an outgoing person, but as I am new to the city i dont know what all places are the best for me”
GOALS
Visiting new cafes everyday.
Becoming a successful blogger.
FRUSTRATIONS
Blogs doesn’t reach the right type of audience
Discovering some new places in his city.

TANMAY
AGE: 21
EDUCATION: 3rd Year Design Student
HOMETOWN: Mumbai
Tanmay is a college going student who lives in mumbai. he’s an explorer and loves conneting with new people. his hobby is to write blogs about the places he visits. He wishes to turn his hobby into a full time job.
“I love to explore new places in Mumbai and i wishes to start my own travel blog”
How will BeSocial help...
How will BeSocial help...
How will BeSocial help...






Finding the right name
Finding the right name
Finding the right name



Quick paper wireframes to…
Quick paper wireframes to…
Quick paper wireframes to…



Low-Fed wireframes
Low-Fed wireframes
Low-Fed wireframes



Final prototype
Final prototype
Final prototype
What's next for BeSocial?
What's next for BeSocial?
Now that BeSocial’s foundation is in place, we can take it further. The table below shows a roadmap of ideas : new partnerships, feature tweaks, and unique touches, to turn this concept into a solid plan.
Now that BeSocial’s foundation is in place, we can take it further. The table below shows a roadmap of ideas : new partnerships, feature tweaks, and unique touches, to turn this concept into a solid plan.


